Charity Marketing Service
Marketing
Services
it needs to secure funding
Increasing the visibility of your charity so that you get the funding and support needed to extend your good work
Is our Charity Marketing Service for you?
- Do you want to increase the visibility of your charity through your website and social media but don’t know how to go about it?
- Do you need to promote the work you do in the community more, so that more people can benefit from it?
- Do you need to secure funding but not sure what funders want to see?
If you can relate to any of the above, our Charity Marketing Service is for you. We understand how to position your charity so that more people can benefit from your charitable work and funders view you as a credible organisation to finance.
We have combined the expertise of our Charity Specialists, Marketing and Funding experts to create a service that is uniquely designed to increase your access to funding.
Our charity marketing service supports you in 3 core areas
Positioning: The message you should be sharing
We help you consolidate the many things you do into a cohesive and compelling message that connects with the community and funders.
Platforms: Where you should be sharing your message
We work with you to ensure that the community and funders can find all the information they need to know about your charity, easily.
Promotion: How you should be sharing your message for maximum impact
We ensure that your charity is visible so that you can reach more people and have more impact. This includes supporting you with the creation of your website and manage your social media.
Two Charity Marketing Services to support you
Charity Marketing Workshop
If you already have a team in place and just need clarity, guidance and a clear strategy to help increase your visibility then our Charity Workshop is a good fit for you.
Charity marketing strategy and implementation support
If you don’t already have a team and the support for implementation, then our Charity Marketing Retainer is the best fit for you.
What our Charity Marketing Retainer service includes
We are a full-service partner for Charities, Not for Profit Organisations, CICs and Community Organisations
Charity Marketing Strategy and Guidelines
If your charity is not clear on where it's going chances are it won't get very far. It's really important to be clear on the direction that your marketing needs take your charity before you begin the marketing journey. That's why we begin by working with you to create a comprehensive marketing strategy and brand guidelines. As part of this strategy we define your charity positioning, communication platforms and promotional approach.
Website plan and wording
Research shows that wording is the most compelling element on a website to get people to take action. If you want to attract donors and funders the wording on your website needs to be right. We know that this can be the hardest and most time-consuming part of getting a website up and running, so we take care of this for you.
Website creation via our partner UKChurches
Our partner UKChurches, is the no. 1 provider of church and charity websites in the UK. Once your startegy and wording is right they'll assist you increating a fully functional and visually appealing website that will be attractive to donors and funders.
Creation of social media assets
It's one thing to have your social media accounts set-up, quite another to have good quality content that you can share on a regular and consistent bases. We'll create a set of social media graphics for you each and every month so that you always have information to share to keep your community and donors updated. We'll also set-up your social media accounts and provide header graphics if needed.
Annual content calendar
Planning is key when it comes to keeping your marketing consistent, we'll create an annual content calendar with key dates and events to guide your content and communication throughout the year.
Service Delivery Management (SDM)
Service Delivery Management is our personalised project management process that ensures that all parties are kept informed, deadlines are met and the project is kept on track.
As part of our SDM process you have access to an online portal where you can view key milestones, progress updates and documentation. It also gives you direct access to our team via a live chat facility.
A dedicated Service Delivery Manager will be your primary point of contact, and will ensure that you are kept informed throughout the process.
Quarterly Charity Marketing webinar
We provide an exclusive webinar just for our Charity Marketing clients every quarter where you'll learn about the the latest charity marketing tools and tactics and receive best practice charity marketing advice.
An Expert Marketing Team
Our Head of Marketing - Katrina Douglas
Katrina Douglas, our Head of Marketing is a marketing expert with over 15 years experience developing and implementing marketing strategies for organisations of all types and sizes. She is a regular speaker at the Premier Christian Media annual digital conference and has also judged the Premier Digital Awards.
Katrina has been featured in Keep the Faith Magazine and Premier Christian Radio and has provided marketing support to numerous churches and Christian organisations including UK Churches Together, The Eternal Wall of Answered Prayer and Festival of Life.
The GoodtoGive Marketing Team includes experienced strategists, copywriters and content creators with the experience and skills required to ensure that your charity is seen and noticed.
A Real Review From A Real Client
Testimonial
Reasons to choose the GoodtoGive Charity Marketing Service
Increase the visibility and reputation of your charity online
Members, visitors and funders expect to find churches and charities online. Not being present online or having a poor online presence can prevent people from wanting to engage with you, and hinder your chances of securing funding. Our service ensures that you have a strong presence online, that represents the work you do in the community well.
Increased access to funding
Our marketing team works closely with our fundraising team to make sure that your online presence is aligned with what funders expect to see and reflects your charitable aims.
Maximise the benefits of social media and online marketing
Social media is a powerful mechanism for community engagement, evangelism and outreach. If you don't have a strong presence on the right social media channels you are missing out on a huge opportunity.
Support and guidance to promote your organisation and increase its impact and income
We understand that your priority as a church or charity is to meet the needs of your community and frontline obligations. As much as you may want to maximise online opportunities and promote your charity better, you may not have the bandwidth, skills and support you need to do so. We provide the needed marketing support, guidance and resource.
Tailored processes to meet your needs
Our processes are tailored to meet the individual needs of each client we are working with. Our Service Delivery Management process ensures that you are kept informed an up to date at all times.
Our Charity Roadmap
A strategic approach to supporting charity growth and increasing your charity's access to funding. Including charity setup, charity compliance, Gift Aid Management, GDPR and Data Compliance, Financial Controls and Accounting.
Join hundreds of charities that already work with GoodtoGive
GoodtoGive have helped over 400 charities maximise their income since 2009, become one of them.
Start The Funding Process In Just 3 Easy steps!
Register your interest
Submit your details via the button below to let us know that you are interested in our funding support service.
Marketing Assessment
Our team will be in touch to complete an initial assessment and you will be scored on how fit for funding your organisation is.
Marketing Strategy
We'll get develop the strategy you need to get your marketing off the ground and support you with implementation.
Your questions answered
Yes, as part of our Charity Marketing Retainer service we provide a few social media graphics each month.
It will take approximately 1 month to get your new website up and running from the time you enlist us to begin the service. UKChurches will have your website ready 1 week from the time your website design is chosen.
No, we only provide support for websites that we have helped create the strategy for and have been built by UK Churches.
Our Charity Marketing retainer is simply an affordable monthly fee that includes the following, over the course of at least 12 months:
- Charity marketing guidelines, specifically for your church or charity
- A website plan and wording
- Website creation via our partner UK Churches
- Creation of social media assets
- An annual content calendar so that you know what to post and when
- A quarterly Charity Marketing webinar to help you get the most out our service
Yes, you can book a Charity Marketing Workshop for your team. Also, if you purchase our Charity Marketing Retainer your team will have access to our quarterly Charity Marketing Webinars.
Please message us directly via the chat feature on this page or send us a WhatsApp message on 020 7731 2041.